The near-removal of Grok from Apple's App Store [3] is the clearest evidence that platforms are making the calls that regulators have declined to make. Apple's app review process — not any national legislature — came closest to establishing a meaningful consequence for non-consensual deepfake generation. That the threat of removal was enough to prompt review suggests the enforcement lever exists; the question is whether it will be applied consistently or only when coverage forces the issue. Law enforcement agencies cannot distinguish real…