The self-serve figure Anthropic disclosed is not a vanity metric about sign-up flows — it is evidence that enterprise procurement has shifted enough that legal, finance, and IT approval chains can now complete without a sales engineer walking the room. Eleanor Dorfman, Anthropic's Head of Industries, described building an AI-native sales org from scratch under conditions of vertical demand growth — the implication being that when demand outruns the ability to staff traditional sales, the product has to close the deal. Anthropic did not solve that problem by hiring faster.…